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Gravité Blog

Gravité has been serving the Victoria area since 2006, providing IT Support such as technical helpdesk support, computer support and consulting to small and medium-sized businesses.

How to Use a CRM Effectively

How to Use a CRM Effectively

There are a lot of businesses that depend on their Customer Relationship Management (CRM) platform. It’s not just used to manage their customer relationship, it also helps with production, invoicing, operations, human resources, and more. Today, we’ll take a look at the CRM and see how strategic use of this platform can help build your business. 

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Is your business still relying on a patchwork system of spreadsheets, sticky notes, and emails to manage all of its customer relationships? This type of manual work is not cheaper or more efficient; it only accumulates organizational debt t...

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